Animation takes centerstage in cinema

June 30, 2024

The creators of The Donkey King are back with their new animated film My Daddy My Superhero, featuring Fahad Mustafa as the voice talent.

Animation takes centerstage in cinema


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he creators of the blockbuster The Donkey King are back with their new animated film, My Daddy My Superhero, featuring Fahad Mustafa as the voice talent. The project is a collaboration between Talisman Animation Studios and Geo Films, and is set to hit theaters worldwide in 2025. A teaser trailer has already been released to fuel the excitement!

Did the international success of Burka Avenger pave the way for more Pakistani animated films? It’s a possibility. But let’s not forget the global phenomenon of movies like Up, Despicable Me and its spin-offs, proving animation’s universal appeal.

While the Pakistani film industry caters largely to adults, there’s a clear hunger for animation among younger audiences.

However, their preference often leans towards readily available content on streaming platforms. This begs the question: can Pakistani animation capture this audience’s imagination and compete with international giants?

Franchises like 3 Bahadur and Allahyar, along with the recent blockbuster The Donkey King, prove animation’s power to enthrall a wide demographic.

This momentum conti-nues with Karachi’s hand-drawn animated film, The Glassworker. Directed by Usman Riaz and already generating international buzz, the film gears up for a nationwide release next month with Geo Films at the helm. Can The Glassworker replicate the success of its predecessors and further solidify Pakistan’s animation industry? Only time will tell.

Even with immense effort, some talented individuals might not achieve mainstream success due to the ever-shifting media landscape. The explosion of channels and streaming platforms, both local and international, creates a much more competitive environment compared to the simpler days of PTV and early satellite TV.

However, there is a crucial question: if there’s seemingly endless space for romantic comedies that fizzle out quickly, leaving audiences feeling like they’ve wasted their time, surely there’s room for the animation genre to flourish. The potential for animation to tell captivating stories that resonate with audiences of all ages is incontrovertible. The overwhelming response for Pakistani animation films compared to other genres is undeniable.

Perhaps, instead of tackling the complexities of sci-fi, a genre even Bollywood struggles with, filmmakers could find a more fertile ground in animation – with a strong script as the cornerstone, of course.

Animation takes centerstage in cinema