ach time any form of Pakistani art crosses borders and charters new territories is a reason to celebrate. For too long, Pakistan’s exports to the world have been limited: fabric, cheap labor, political unrest. Or perhaps, the world’s view of what Pakistan has to offer is limited.

As 2023 draws to an all too quick conclusion, it’s delighting to see how many of our actors have found global audiences, and how fun our music has become, not just for a primarily desi audience, but a more diverse one.

Director Kashif Nisar and playwright Bee Gul’s latest creative venture, The Pink Shirt, produced by Applause Entertainment in conjunction with Zee Zindagi, is the story of dealing with love, loss, and the transformative nature of both.

The series launched at the SXSB Film Festival in Sydney in October, and stars Sajal Aly, Wahaj Ali, Sania Saeed, Nazish Jehangir and Rehan Sheikh.

“The selection of The Pink Shirt at SXSW Sydney and London Indian Film Festival created a sense of disbelief initially,” says Kashif Nisar, “but when I wrapped my head around this situation, my sense of disbelief was replaced by an immense sense of pride and gratitude to be representing as the only web series from South Asia at such a prestigious festival. Since it is a story of human emotions, it will find its audience in every place where humans live.”

Writer Bee Gul feels The Pink Shirt will resonate widely among audiences.

“The Pink Shirt is relatable, contemporary, and offers a fresh perspective on enduring issues. It empowers individuals to embrace their genuine and imperfect selves,” she reflects. “Regardless of our gender, we are predisposed to accept whatever life presents without raising objections.

“Relationships are often characterized by stereotypes and expected to produce predictable outcomes. This cultural attitude has become the norm. The series subverts the fixed value system, addressing the urgent need to expand living options and empowering individuals to accept themselves. For me as the writer, the narrative [served to] reinvent my own self and life.”

Another aspect of the series is the fact that it once again allows Pakistani and Indian creatives to work together.

Notes Shailja Kejriwal, Chief Creative Officer, Special Projects of Zee Entertainment Enterprises Limited: “I am deeply grateful for the recent court ruling that has lifted the ban on Pakistani artists working in India. This decision is a significant milestone, not only for Zindagi but for me as well. It represents an opportunity to enhance cultural exchange and serve as a stronger bridge between two nations with a rich history and an abundant talent.”

Here’s to kicking off the very last of 2023 with yet another win for Pakistan’s versatile, talented actors, directors, and writers, as we cross our fingers for an even richer, more successful 2024.