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Sunday December 22, 2024

Diamond Supreme Foam takes on a mission for making Pakistan Supreme

By Praful Bidwai
November 17, 2017
Karachi: Diamond Supreme Foam has launched the #SupremeCityInitiative, a campaign aimed to clean and beautify various parts of different cities in Pakistan.
The essence of the initiative comes from the brand’s philosophy of providing comfort to its customer, which entails clean neighborhoods, clean roads, and a hygienic atmosphere. This initiative is a step forward to provide comfort in addition to the core products of the company, through the concept of cleanliness around us.
Talking on the occasion of the launch of #SupremeCityInitiative in Karachi, the CEO of Diamond Foam said “Wellbeing is all about taking ownership, and it is our prime responsibility to keep our cities clean just like we keep our homes clean. This is a collective initiative where all Pakistanis should join hands with us and contribute in making our cities more beautiful, hygienic and cleaner, to give a better tomorrow to our future generations.”
Under the #SupremeCityInitiative, the team has refurbished over 9 spots across Karachi, Lahore, Hyderabad, Sukkur and Narowal by picking up garbage and disposing it properly, replacing wall chalking with beautiful wall arts and repairing road/street corners, cementing footpaths, planting flowers and placing benches for the ease of people in the vicinity. The locations of this initiative include areas in Johar Town in Lahore, Gulshan e Iqbal, Gulistan e Jauhar and Ayesha Manzil in Karachi, and in various parts of other cities.***