As we observe Breast Cancer Awareness Month this October, it is important that we acknowledge the worrying fact that breast cancer still represents a major threat to women in Pakistan, taking lives and breaking families apart. Too many women are held back by long-standing taboos, fearing judgment more than the disease itself. This cycle of silence must end if we are to save lives and empower women to take control of their health. To mitigate this issue, we need to promote open conversations, encouraging families and people to support women in their health journeys.
We should also implement awareness programmes, disseminating accessible information on the importance of regular screenings. Health professionals must take the lead in creating safe, non-judgmental environments for examinations, particularly in rural areas where stigma is strongest. Moreover, engaging influential leaders and using social media platforms can help normalise discussions around breast cancer, breaking the cycle of shame.
Tania Shahjahan
Kamber Ali Khan
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