LAHORE: Google, Facebook, and Amazon emerged as the top targets for phishing attacks in the first half of 2024, with cybercriminals aggressively pursuing user credentials and data. Phishing incidents have surged nearly 1.5 times compared to the previous year.
Kaspersky’s latest research highlights that fake resources impersonating these brands were attempted nearly 26 million times globally, representing a 40 per cent increase from January to June 2023.
Among the brands examined, Google services were the primary focus, with over
four million phishing attempts blocked worldwide. Facebook followed with around 3.7 million attempts, and Amazon ranked third with approximately three million.
Microsoft and DHL completed the top five with 2.8 million and 2.6 million attempts, respectively. PayPal, Mastercard, Apple, Netflix, and Instagram also featured in the top
10 brands targeted by cybercriminals this year.
Notably, phishing attacks have intensified for some brands. Google saw a staggering 243 per cent increase in phishing attempts, while Mastercard experienced a 210 per cent rise. Facebook and Netflix also faced double the number of attacks compared to last year.
Olga Svistunova, a security expert at Kaspersky, noted, “The surge in phishing attempts against Google is alarming. If attackers gain access to a Gmail account, they could potentially exploit multiple services.
The rise in phishing targeting Mastercard is likely driven by the proliferation of fake online stores offering checkout options with Mastercard.”Other brands increasingly targeted but not in the top 10 include HSBC, eBay, AirBnb, American Express and LinkedIn.
While high-profile brands are frequent targets, niche brands are also at risk. Cybercriminals often focus on products and services in high demand or seasonal trends. To combat these threats, brands should actively monitor their online presence and consider partnering with cybersecurity experts. Educating customers and encouraging them to report suspicious activities is also crucial.
