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Tuesday July 02, 2024

PIA, Wego enter into ‘strategic partnership’

By Sher Ali Khalti
June 22, 2024
An aeroplane of the Pakistan International Airlines (PIA) is seen in this photo. — AFP/File
An aeroplane of the Pakistan International Airlines (PIA) is seen in this photo. — AFP/File

LAHORE: Pakistan International Airlines (PIA) has entered into a strategic partnership with Wego -- the No1 travel app and the largest online travel marketplace in the Middle East and North Africa (MENA) to provide Pakistani travellers with an enriched travel experience, a statement announced on Friday.

Under this collaboration, the two partners will offer seamless access to a wide array of flight options and competitive prices. The plan is to integrate PIA’s extensive flight network with Wego’s state-of-the-art booking platform, offering travellers an unparalleled level of convenience and choice of travel to and from Pakistan.

“PIA is pleased to partner with Wego,” said Chief Commercial Officer of PIA stated Nausherwan Adil adding that “this collaboration will significantly expand our reach, allowing us to connect with a wider audience and offer them outstanding travel options. We believe that this partnership will greatly improve the overall travel experience for our passengers.”

“We are thrilled to collaborate with PIA to enhance travel opportunities, serving expat Pakistanis in the GCC, inbound visitors to Pakistan, and the growing community of Wego users in Pakistan,” stated Chief Business Officer of Wego Mamoun Hmedan. “This collaboration reaffirms our dedication to facilitating travel planning, providing an extensive range of options, and ensuring a smooth booking process, thereby making travel more accessible and enjoyable for all.”

Pakistan’s tech-savvy individuals are increasingly turning to online platforms for their travel needs.This partnership is designed to cater to this growing audience, providing easy access to domestic and international flights, competitive fares, and a user-friendly booking experience. Whether it is for business, leisure, or visiting loved ones, Pakistani travellers can now enjoy a more efficient and enjoyable travel planning process, read the statement.

The two partners believe that this partnership not only opens new travel opportunities but also supports Pakistan’s growing tourism sector by encouraging more inbound and outbound travel. Travellers can look forward to a smooth and hassle-free experience from the moment they start planning their trip to the time they return home.