FPW 2020 in December will be a two-day intimate, exclusive affair aimed at highlighting fashion and design....
fashion
Nothing can replace authentic, deep interpersonal interactions that we create in person. Technology will never satisfy our basic need of socialising no matter how attractive everything sounds on paper. We are afraid that because of the ongoing pandemic, virtual events will raise a socially-distant society. Someone who finds social contacts stressful and would rather avoid them.
However, it’s time to keep your fear aside as Fashion Pakistan Council announces their annual Fashion Pakistan Week (FPW) to be held on 5th and 6h December, 2020, at a beautiful, tropical garden. FPW 2020 in December will be a two-day intimate, exclusive affair aimed at highlighting fashion and design.
An outdoor luxury setting with a carefully curated guest list of attendees, the fashion week will present collections in a glamorous atmosphere, best suited to watch a designer’s craftsmanship and vision come to life. The event will be embracing the new digital format utilised globally and the collections by live streaming the show directly from the venue. In a post Covid-19 environment, FPW 2020 will be following International Fashion week’s trends and GoP guidelines by restricting seating and traditional fashion week practices.
This year has taught the world the importance of community, support and the power of donation. As a not for profit, Fashion Council Pakistan understands the important role donors play in creating successful outcomes. In this spirit, FPW 2020 will be donating a percentage of our proceeds to Special Olympics, Pakistan.
Looking back, this fashion week was Pakistan’s first formal fashion showcase held in 2007, and has remained the premier platform for designers and retailers. This year, it is expected to be on a smaller scale with an intimate format and exclusive guest list of press, bloggers and celebrities. FPW 2020 desires to put fashion on the forefront with design and aesthetic being the star highlights. So, what are you waiting for? Gear up to experience a good show being put up for you once again!
— Mubashir Ahmed
