Tis true that fashion is an essential part of our lives. The good part is that fashion has reached the online stores and now e-shopping is the best bet, especially for women.
wardrobe
Tis true that fashion is an essential part of our lives. The good part is that fashion has reached the online stores and now e-shopping is the best bet, especially for women.
Want to buy your favourite piece, just log on to the website and click on your pick and it will be delivered to you at your doorstep and that too without wasting a lot of time and energy.
Online stores are a blessing for those who don’t want to run around the malls and markets to find the perfect dress, shoes, accessories etc. This is what online clothing brand ‘Lulusar’ is all about. It provides quality fashion and good aesthetics and that too at an affordable price. The brand is just a few months old and offers designs with intricate detail to create the perfect wardrobe for modern, independent women. And quite recently, ‘Lulusar’ showcased its ranges ‘Yonsil’ and ‘Niyill’ in Karachi. The brand takes its title from the iconic Lulusar Lake surrounded my mountain peaks in Kaghan Valley Pakistan.
Both ‘Yonsil’ and ‘Niyill’ collections, exhibited by Lulusar.com take their titles from the villages surrounding the mirror like Lulsar Lake in Khyber Pakhtunkhwa. The two collections have chic cuts and immaculate detailing. Yonsil, plays with the concept of vibrant colour blocks and entrancing patterns with the brilliant contrast of classic whites with bursts of colour using the best of fabrics such as chiffons and cottons. The silhouettes and drapes exude a sporty luxe charm which gives it a perfect blend of a casual yet sleek look. Niyill, on the other hand, is all about denim. With its vogue variation in pants and silhouettes, this one sets a real style statement. The exquisite embellishments and neat trimmings add to the collection with great eclat making it stand out.
Speaking about the collection, the Brand Director, Fawad Shah said, “We observed that there is a desire for a new kind of western wear which is modern and sophisticated yet cool and casual but there aren’t many local alternatives to choose from. Hence we decided to create something that would fulfil that demand. We believe in consistent quality control and providing the best of fashion in affordable price range. We are constantly striving to keep up with the latest fashion trends and give our clientele something new with every collection. Our vision is youthful. Modern and contemporary fashion which is accessible and affordable at the same time, hence our mode of selling is hassle free and ensures on time delivery with great customer care.”
The exhibition was well attended by a large number of media personalities and celebrities including Nida Yasir, Sajal Aly, Amna Ilyas among others. The collection was received well with the attendees due to its minimalistic and fashion forward designs.
Don’t forget to visit their website and get blown away with their designs.
