Apple is reported to be developing its own large language model (LLM) to power on-device generative artificial intelligence (AI) features for its new iPhone series.
It is possible that Apple’s AI model will run entirely on-device, according to Bloomberg.
Without necessitating internet connectivity, it essentially means Apple’s inaugural AI features would work offline.
To offer new AI capabilities, Apple will leverage the Neural Processing Unit (NPU) of the Apple Silicon that powers its iPhones, according to Business Standard.
But it is also likely that Apple’s AI tools may be slightly less powerful and knowledgeable. This is a shortcoming that the company could fill by teaming up with the likes of Google and Microsoft-backed OpenAI.
Features offered by such third-party service providers could be processed on the cloud, unlike Apple’s proprietary AI tools.
Bloomberg earlier reported that the Cupertino-based giant has been in contact with multiple companies, including Google, Microsoft-backed Open AI, and China’s Baidu for a potential partnership to bring AI tools and features to Apple’s next-generation operating system.
Apple is also planning on taking a slightly different approach to marketing its upcoming AI features, according to the report.
From June 10 through June 14, Apple is set to host its Worldwide Developers Conference (WWDC), where it will be unveiling the next-generation iOS, iPadOS, macOS, and other platforms.
Meta platform plans to make interface cleaner, easier to understand for users
“It does not make any difference to decision makers whether their internet speed is 3G, 4G or 5G,” says PPP chief
Meta-owned instant messaging app's new feature will make it easier for users to visually identify contacts, groups at...
Regulatory body says streamlined process allows legitimate users to register their VPNs
Suparco's rover, with an approximate weight of 35 kilograms, will join China's Chang'E 8 mission
Harmful material still online accessible that violates our cultural, religious values, says Ministry of Religious...