Simon Cowell reportedly signs big money deal for mobile phone game ad

Simon Cowell has signed a deal for mobile phone game advertisement even though he has no linked to gaming industry. 

An insider revealed the news to The Sun, which appears to hint at a possible career change for the music mogul. 

In a chat with the publication, an insider dubbed the deal as an “odd choice” for Cowell referring to his career as a TV personality and reality TV show judge.

The insider claimed that Cowell filmed an recently ad for Royal Match, which is a game that fans can play on their smart phones.

“Simon rarely puts his name to anything for advertising but the offer from this was too good to turn down,” the insider said.

“He will make a seven-figure sum from this advert for a mobile phone game. Simon filmed it last week and it will air in the coming months,” the source added.

“For someone who doesn't own a mobile phone, it seems an odd choice to have Simon fronting it. But the execs thought he was the perfect choice.”

Previously, Cowell got candid about finding balance between work and personal life as he revealed he took a decision to spend more time with his son Eric post pandemic.

In an interview with The Mirror, he said, “I do think I have got the work/life balance right, particularly with Eric because he’s eight now."

The Britain’s Got Talent judge added, “The only good thing about the coronavirus was that during the lockdown we spent a lot of time together – and I love his company.”

“Once we came out of lockdown, I had to make a decision, which was do I go back to what I was doing before? Or do I do a little bit less and I’m able to spend more time with him? That’s what I decided to do,” he told the publication.