Priyanka Chopra has become the second biggest celebrity beauty brand
Priyanka Chopra launches her haircare brand Anomaly in February 2021
Priyanka Chopra’s haircare brand Anomaly has eventually become the second biggest celebrity beauty brand in the world.
According to a report released by UK-based beauty comparison platform Cosmetify, the Quantico star’s haircare brand’s revenue was estimated £429 million ($ 529 million), reported via Independent.
First up is Rihanna’s Fenty Beauty which is worth £477 million ($ 588 million).
It is pertinent to mention that third spot was bagged by Kylie Jenner’s Kylie Cosmetics with £301 million ($ 371 million) while Ariana Grande’s R.E.M Beauty with £70 million ($ 86 million) stood fourth.
Moreover, Selena Gomez’s Rare Beauty and Halsey’s About-face were also included in the list.
The statement issued by Cosmetify said, “There are many ways to measure the success of a brand, but revenue is arguably the most important.”
“Because of this, we have put together a list of the wealthiest celebrity beauty brands based on their most recent annual revenue,” it read.
Lately, Priyanka has been making headlines for her comment on Bollywood industry during her appearance on Dax Shepherd’s podcast Armchair Expert.
The actress added, “I was being pushed into a corner in the [Bollywood] industry. I had people not casting me, I had beef with people, I am not good at playing that game so I kind of was tired of the politics and I said I needed a break.”
-
Luke Grimes reveals hilarious reason his baby can't stop laughing at him
-
Ethan Hawke reflects on Hollywood success as fifth Oscar nomination arrives
-
Tom Cruise feeling down in the dumps post a series of failed romances: Report
-
'Bridgerton' star Luke Thompson gets honest about season five
-
Tig Notaro reflects on Oscar nod for 'Come See Me in the Good Light': 'I was sleeping'
-
Was Travis Barker in a relationship with Kim Kardashian before marrying her sister?
-
Brad Pitt feeling down in the dumps after kids' snubs as pals continue to paint Angelina Jolie a villain
-
Eric Dane remembered in glowing tribute by trans activist in 'Grey's Anatomy'