KARACHI: As part of its commitment to environmental sustainability, Jazz, Pakistan’s leading digital operator, organized a beach cleanup at Clifton Beach, Karachi, on World Cleanup Day. The initiative, aligned with Jazz’s ESG agenda, aimed to raise awareness about marine pollution and encourage the protection of marine ecosystems, with employees actively participating to promote a cleaner environment.
Syed Fakhar Ahmed, Jazz’s Chief Corporate & Regulatory Affairs Officer, said, “Jazz’s commitment to environmental sustainability drives us to actively combat marine pollution. By raising awareness about solid waste’s impact on ecosystems, we aim to foster environmental stewardship and protect the planet for future generations. Every step towards a cleaner environment contributes to a better future for all.”
This year’s World Cleanup Day, themed ‘Make Room For Life,’ emphasizes the urgent need to tackle global waste and marine debris. With 80 per cent of ocean pollution from land-based sources, over 10 million metric tonnes of plastic enter the oceans annually, threatening marine life and ecosystems, and introducing harmful microplastics into the food chain.